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News
Leeds United expand partnership with 8xbet
1+ day, 21+ hour ago (187+ words) Leeds United are pleased to announce an extension of its ongoing relationship with 8Xbet, with the leading Asian sports bookmaker becoming the Club's Official Asian Betting Partner for the 2026/27 Premier League season. The partnership will enable both brands to expand their…...
Sports Facility Sponsorship: BSN Sports Becomes First National Partner of Sports Facilities Companies
2+ day, 7+ hour ago (539+ words) A First National Sponsor for a 140-Venue Network SFC did not disclose the financial value or term of the agreement. What it did disclose is the scale of the platform BSN is buying into: nearly 30 million guest visits annually, approximately…...
BSN Sports Partners with The Sports Facilities Companies
2+ day, 5+ hour ago (296+ words) BSN Sports formed a national partnership with The Sports Facilities Companies, which manages over 140 sports venues across the country through the SF Network. SFC welcomes more than 30 million athletes, coaches, families, and community members annually. BSN Sports formed a national…...
Aviva and FAI Launch Boot Swap to Ease Youth Sports Affordability Pressure in Ireland
2+ day, 6+ hour ago (696+ words) Who Aviva Is and Why It Sponsors Irish Football Aviva plc is a British multinational insurance and financial services company headquartered in London, with core markets in the UK, Ireland and Canada. Aviva Ireland, its Dublin-based subsidiary, sells general insurance,…...
Salesforce???s Agentforce 360 powers the future of chess with FIDE??? International Chess Federation
2+ day, 9+ hour ago (234+ words) Salesforce becomes the Title Sponsor and Technological partner of FIDE. Partnership brings the Agentforce 360 portfolio, including Slack, to the world’s largest chess events and forums, powering real-time player rankings and AI-driven fan experiences for over 800 million global fans. A Partnership…...
e4m, cricexec announce strategic partnership to strengthen cricket business ecosystem
2+ day, 19+ hour ago (360+ words) PitchOnnet - e4m, cricexec announce strategic partnership to strengthen cricket business ecosystem The collaboration will bring together their respective strengths and networks to foster industry dialogue across media, sponsorship, technology, investment and the wider commercial cricket ecosystem The exchange4media Group and cricexec have…...
Why Inter Milan removed betting sponsor from shirts for Real Madrid Champions League game
3+ day, 11+ hour ago (340+ words) Inter Milan played their UEFA Champions League match against Real Madrid with the main sponsor’s logo removed from the front of their shirts because of Spanish advertising regulations. The unusual change was visible during the Italian club’s visit to the…...
World Finals Gets Title Sponsor
3+ day, 10+ hour ago (275+ words) Speed Sport World Finals Gets Title Sponsor CONCORD, N.C. — Anticipation and support for World of Outlaws World Finals at The Dirt Track at Charlotte are growing, with Dave Smith Motors joining as the title sponsor this year. Matching the worldwide reach…...
Premier League clubs face losing lucrative sponsors if unlicensed gambling firms banned
4+ day, 7+ hour ago (678+ words) Ten clubs could lose tens of millions of pounds next year Ladbrokes owner highlights PM’s position as Everton fan Half of the Premier League’s 20 clubs have sponsorship or advertising deals with unlicensed gambling companies that could be illegal next year…...
Turkish Airlines will be new Liverpool shirt sponsor in??300 mn deal
4+ day, 14+ hour ago (390+ words) Turkish Airlines will become Liverpool's new front-of-shirt sponsor from the start of the 2027/28 season, the Premier League giants announced on Tuesday. No fee was disclosed by the club, but the BBC reported that the five-year deal was worth £300 million ($406 million)…...